JackRabbit Company
⚡ Electric Bicycles & Scooters Manufacturing Company.
JackRabbit Mobility: Spearheading the Future of Electric Commute
Birthed in the Sun-kissed Confines of a Californian Garage
It was the fateful year of 2016, in a garage nestled within the sun-drenched vistas of San Diego, where the seeds of an electrifying future were sown. While the air was thick with the anticipation of a Chargers' game, Tom Piszkin was brewing a storm of his own. With an aim to bestow upon his UCSD triathletes the gift of swift, safe, and budget-friendly campus navigation – not to mention a contraption impervious to theft, and light enough to be whisked away under one's arm into the dormitory – Tom set his intellect into overdrive.
From the Might of Invention to the Flight of Innovation
Tom wasn't your garden-variety enthusiast. Nay, he was a man steeped in the lore of engineering, raised amidst the whirring sounds of experimental airplanes, his hands deftly crafting alongside his father. His passion for motion was not merely philosophical – it was a lived reality, as evidenced by his TitanFlex road bikes that had clinched the RAAM glory. Thus, under the blaze of innovation's torch, the inaugural JackRabbit prototype came into being, its rear tire a silent herald of Tom's vision.
The Kickstarter Crusade
Having midwifed the concept into a tangible form, replete with a motor and heartbeat of a battery, and after a grueling two-year allegiance to refinement and testing, the project was ripe for the Kickstarter arena. This is where Jason, donned in the armor of CEO henceforth, enters, his prowess as a Qualcomm alumnus guiding the marketing chariot that would launch the first 80 JackRabbits into the world. The fray was met with accolades, and CES showcased this marvel, etching an indelible mark on the collective consciousness.
The Metamorphosis: Emergence of the Mini eBike
In the crucible of customer critiques and intellectual alchemy, the JackRabbit was rebirthed – a sleek iteration that bore the hallmark of innovation with its dual 20-inch wheels, foot pegs perched on an elongated seat down tube, and a signature chassis that screamed movement. The Kickstarter platform bore witness once more, this time heralding the dawn of 300 units draped in the iconic JackRabbit yellow. The term 'mini ebike' was thus christened, capturing the imagination of pioneers and early vanguards alike.
JackRabbit Mobility, Inc.: A New Chapter
As the calendar's page turned to January 2021, a new epoch began. JackRabbit spread its wings, metamorphosing into JackRabbit Mobility, Inc., buoyed by angelic benefaction, with Jason and Tom ascending to their rightful thrones as CEO and CTO, respectively. The ranks swelled with key lieutenants such as Emily (CMO) and Brad (Biz Dev) joining the fray, setting the stage for ambitions that soared beyond the horizon.
With a year spent in the trenches, honing the design, putting the offering through its paces, and embellishing the marketing tapestry, January 2022 heralded the debut of JackRabbit Mobility's opus to the mass market. A refreshed digital portal and the promise of nationwide shipping unfurled the sails for this journey. The addition of Jan (COO) and Renee (Head of Customer Success) further bolstered the ranks, as accolades such as 'Best Micro eBike' festooned the brand's standard. This year was a crucible, forging a robust community and a legacy of creativity that seldom knew the embrace of slumber.
At its core, JackRabbit Mobility is driven by a singular mission – to redefine the essence of mobility for all. In the crucible where electric power, accessible design, and refined engineering converge, one finds not just a mode of transport but a reservoir of boundless exhilaration.
Today, the legion of JackRabbit Mobility stands 15,000 strong, its banner hoisted high across 90+ dealer strongholds, including illustrious names like Bass Pro Shops®, the Army & Air Force Exchange Service, and Camping World. A harbinger of choice for bespoke enterprise fleets, JackRabbit Mobility steers across the United States, Canada, and Puerto Rico, offering not just products but passages to freedom, borne from that humble garage in San Diego, where innovation, resolve, and verve converge to escort you on a journey more efficient, smarter, and infinitely more enjoyable.
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